Shark Week is swimming right up on us and we have the hot list, thanks to Discovery’s amazing team, that will help you get in the theme of the week and grab the fun items curated for fans of the TV institution now over 30 years in the making.
Jawsome partnerships, actually as we see that no mammal is left behind, even dogs can get in on the fun.
Are you ready to find the perfect gift for that shark-obsessed loved one? Our favorites are always the Georgetown Cupcake dozen with the shark frosting theme.
About Shark Week
Shark Week is television’s longest-running, and most anticipated summer event.
The no-miss programming returns with bigger sharks and bigger breaches on Sunday, August 9 and continues through Sunday, August 16.
There will be over 20 hours of shark programming throughout the week. Shark Week’s 2020’s lineup will deliver compelling shark stories and celebrate the 20th anniversary of ‘Air Jaws’.
Shark Week and social good
This year, they outdid themselves for marketing partners to give fans the opportunity to celebrate sharks in exceptional and fantastic ways.
New and returning partners include Pooch Perks, Southwest Airlines, Great Clips, Oceana, Ubisoft, Epic Games, Georgetown Cupcake, MLBN, and the Georgia Aquarium. Discovery adds that Fortnite fans will be able to catch an exclusive early premiere of Tiger Shark King on Party Royale’s Big Screen starting Monday, August 10.
Not just retail items but there are meaningful partnerships designed to protect our oceans. Shark Week and non profit Oceana are working together to help protect sharks which include advocating for the passage of the Shark Fin Sales Elimination Act of 2019.
Our Shark Week “finfare” picks include:
The #1 monthly dog box service Pooch Perks has curated an exclusive dog box including premium dog toys, sea treats and accessories that complement the Shark Week theme.
In partnership with the Discovery team, priority was made to feature items in the box that support small US businesses, are eco-friendly and enjoyable by dogs of all breeds and sizes.
Every Pooch Perks Box comes stuffed full of all-natural, USA-made treats and premium fun toys customized to your dog’s preferences. Available with pawesome options from Toys and Treats, Toys Only, Plush or Durable Toys and mixed size boxes for households with multiple sized pooches.
MLB Network is once again returning as a partner for Shark Week telecasts, original documentaries, highlights, insights and analysis.
Fly away with Southwest Airlines! They are returning as a partner for the seventh year. While inflight, Southwest passengers experience sharktastic content via the Inflight Entertainment Portal’s custom Shark Week TV Series Channel, which houses a library of Shark Week episodes, plus a never-before-seen episode, Tiger Shark King, which passengers can watch more than 30 days ahead of its premiere.
Additionally, Southwest passengers can tune in to Discovery Channel beginning Sunday, August 9, and continuing through Sunday, August 16, via live TV onboard Southwest WiFi-equipped flights for their Shark Week fix.
Hair raising shark footage deserves some quality haircuts! Great Clips Inc. the world’s largest salon brand with nearly 4,500 salons in the U.S and Canada has partnered for the eighth consecutive year. Great Clips will feature Shark Week in-salon via co-branded digital signage nationwide from August 1 – August 16 inviting customers to share their new fintastic haircuts on social media.
Discovery notes that returning partner, Ubisoft, a leading creator, publisher and distributor of interactive entertainment and services, with a rich portfolio of world-renowned brands is back too. Discovery notes: “Founded in 2009 and acquired by Ubisoft in 2013, Future Games of London is a game studio specializing in original free to play game for mobile and tablet devices. Ubisoft will design and develop a Shark Week in-game integration within Hungry Shark Evolution. They will also include Shark Week-themed loading screen, tune-in pushes and promo running on pre-game load screen in Hungry Shark Evolution and Hungry Shark World.
The best for last? TV Shows Ace has a sweet tooth, we cannot lie. Lastly, Georgetown Cupcake’s Shark Week 2020 delicious dozen shipped all over are here once again!
The ultimate small business success, Georgetown Cupcake, founded by sisters Katherine Kallinis Berman and Sophie Kallinis LaMontagne, turn out magical tender moist cupcakes that make you kick that Keto diet flirtation to the curb.
It’s a pandemic, come on, eat the fondant fin already!
This year’s delish dozen includes 4 “Shark Fin Vanilla” cupcakes topped with ocean blue buttercream, sparkling blue sanding sugar, and fondant shark fins, 2 “Shark Head Vanilla” cupcakes topped with ocean blue buttercream, sparkling blue sanding sugar, and fondant shark heads, 2 Red Velvet cupcakes with shark pattern fondant, and 4 Chocolate & Vanilla Buttercream cupcakes with SHARK WEEK fondant. Available for nationwide shipping through Sunday, August 16th.
Did we say we LOVE those cupcakes? We did.
Shark Week swims onto Screens, August 9th at 8PM ET/PT on Discovery Channel